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TV providers and mainstream media finally realizing that “cord cutting”, is beyond a point which they can deny its prevalence. Millions of people around the world are moving from the monopolized offering of traditional TV providers which are often too expensive and slow at modernizing, to streaming services.
Traditional TV in respective countries or regions mostly follows a standardized protocol. This means that users can standardize their own hardware and media setup for consistent access to content. Concorde was the hallmark of the modern jet era when it was first introduced in 1976. Able to fly more than twice as fast as a traditional airliner; Concorde could make the journey from London to New York in just over three hours. While this new-found speed would forever change the way the world sees air travel it was, in many ways, too good to be true. When the last Concorde was retired in 2003, prematurely bring an end to the age of supersonic commercial air travel, it symbolized the end of a era of pushing the known boundaries of flight and air travel (McWhirter). Every day more and more Canadians turn to the internet as their source for media content. This has forced traditional cable providers and content producers to justify the outdated state of their current offerings. With the ease of finding premium content online, for free, safeguards around traditional content are doing more to drive customers away than they are to keep them around. The CRTC recently concluded a series of hearing designed to establish, among other things, whether regulating the unbundling of current TV packages could allow for greater consumer choice in terms of what they are actually paying for. Crowd-funding has quickly become the way entrepreneurs to secure funding for their project, without giving up equity. Kickstarter is one of the largest, and most popular, crowd-funding sites on the web. While having faced criticism for both their policies and treatment of controversial projects, there is by no means a lack of willing backers for the projects they host.
While there have been numerous projects that I have seen, and been interested in backing, I have chosen not to in each case because the shipping costs are just too high. Walking through the aisles of an Ontario grocery store you are bound to come across cases of beer. You are impressed right up until the point where you realize that the “beer” is actually de-alcolized, and has an ABV of only 0.5%. What makes this deal just that much worse is that the price of a 24 pack of cans is about$16, much less that what you would pay for a 24 pack of alcoholic beer.